What is Swiss open-ended play?
What is Swiss open-ended play?
We’re so glad you asked
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In a nutshell
Swiss open-ended play is a concept gaining popularity in the UK, and basically it allows children to use their imagination and creativity freely, without strict rules or predefined outcomes.
This approach encourages cognitive development, problem-solving and independence. We are pro all of those things!
Meet Bilibo
The multi-award winning Bilibo is widely regarded as one of the most innovative and versatile open-ended toys. Bilibo arouses curiosity, engages the imagination and playfully trains basic motor skills and balance. Children find unlimited ways to play with Bilibo – using it to rock and spin in, hide under, sit on and peek through
Meet Oogi
Oogi is an irresistibly tactile and wonderfully expressive new figure toy. With suction cup head, hands and feet, and long stretchy arms, it connects to any smooth surface.
Made from high-quality silicone rubber.
Safe, durable and easy to clean. Dishwasher-safe
Meet Pluï Raincloud
These bath toys magically turn kids into little rainmakers. They work like a pipette and make simple physics tangible and fun. Older children can use it themselves, younger children will genuinely think they are witnessing magic before their eyes
Meet Mox
Mox is a ball with a big mouth. He likes to talk, laugh, sing, and most of all, he likes to eat. He eats marbles, coins, and other things that rumble nicely in his stomach. Mox also enjoys rolling, being thrown and caught or even juggled. Unlike any other ball he has the ability to balance and form towers together with his siblings
Meet Pluï Rainball
The popular Pluï Rainball has been redesigned so it easily opens up for cleaning. The lower half in elastic silicone rubber is wonderful to touch and offers exciting new play possibilities. Pluï encourages children to experiment and explore while stimulating their imagination and senses
Meet Pluï Brush
Sunny and Cloudy are sensory toys made to tickle your imagination and senses. They shine as versatile accessories in role and pretend play and reveal new sides and play possibilities
Meet Nello
Nello is a magic object and versatile, open-ended toy that quickly becomes an indispensable accessory for countless play activities, indoors and outdoors. It is a colour puzzle, a nesting toy, a marble run, a floating island in the bath or a sand toy at the beach. You can roll, spin and swing the rings, throw and catch them.
Meet Oibo
Oibo is an elastic, stackable, rollable, squeezable, easy-to-grip sensory toy for babies and kids of all ages. Oibo’s geometry merges a sphere with a cube - combining the action and fun of a ball with the educational benefits of building blocks.
Meet Nigi, Nagi, Nogi
Made of 100% food-grade silicone rubber, these teething rings are easy for small hands to hold and offer essential tactile and visual stimulation. They remain interesting as multi-sensory fidget toys when the child grows older and work together with the other parts of the MOLUK family for years of open-ended, child-directed play.
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Use our wish list function
Found the perfect product but can’t buy today? Want someone else to buy it for you?
You can add products to your wish list (select ‘add to wish list’ on the product page) to curate your own selection. Then send the link to friends and family members, and they can purchase off the wish list, and have it gift wrapped and sent directly to you.